What’s a URL Shortener?
A URL shortener is an online application that converts a regular URL (the web address that starts with http://)
into its condensed format.
The user has to copy the full URL of a website and paste it into the URL shortening tool to come up with an abbreviated version that is around 10 to 20 characters long.
As an example:
Why Are URLs Shortened?
There are three key reasons why a URL will need to be condensed.
- Twitter posts have character limits.
- Shortened URLs have more aesthetic appeal.
- Some URL shorteners come with traffic monitors.
According to researches, any kind of Post with 70-80 characters, is far more efficient.
Url Shoreners are a necessary tool for every online marketing professional.